One of the problems of the cities around the capitals in the third world countries is that urbanization overtook urban development and this issue has created many problems in these cities. The lack of characteristics such as transparency, accountability, rule of law, participation, efficiency and the like in the urban management system also adds to the severity of the issues. The aim of the present research is to investigate the quality of urban physical-spatial development management with a good governance approach and to provide optimal strategies for the city of Shahryar. The research method is descriptive-analytical in terms of developmental and practical purpose, and descriptive-analytical in terms of nature. Data collection was done based on documentary and survey methods, and the tools of interview letter and questionnaire were used. Descriptive and inferential statistical tests, MICMAC software and SWOT model have been used in data analysis. The statistical population includes the city's citizens and the group of experts. Validity assessment was done using construct validity and reliability assessment using Cronbach's alpha method. The results show that the overall average status of physical-spatial development management in Shahryar city from the point of view of good governance indicators is equal to 2.006, which is in an average situation based on the Likert spectrum. The findings of the investigation of the influential factors on the quality of governance of this city with the help of MICMAC software show the stability of the system. Finally, the examination of the strategies for realizing the model of good governance in the urban management system shows the predominance of the strategy (Strengths and threats) in the urban management system of Shahriar, which is based on increasing the level of supervision, developing the capacity of the audit system and the headquarters to fight against corruption and violations. The administration emphasizes the fight against mafia and lobbying in urban management, the development of plans and programs for the renovation of worn-out city structures, the development of electronic technologies and tools, and the improvement of economic and human indicators of urban management.

It is important to examine the effect of the tourist personality on the choice of tourist destination. In the meantime, using Hofstede's cultural model in analyzing the effect of tourist personality dimensions on the intention to visit through the perceived homogeneity variable greatly helps to understand this issue. In this research, the effects of femininity, masculinity, ambiguity, avoidance of individualism and collectivism on the intention to visit have been analyzed. This research is applied in terms of purpose and methodological in addition to descriptive and survey research. In this regard, 384 questionnaires were distributed among tourists from German, Japanese, French, Arab (Iraqi), Italian, Austrian, Chinese nationalities residing in five star hotels in Tehran. Structural equation index was used for data analysis. The results show that tourists prefer brands that match their perception of the destination brand. The findings of the study indicate that the personality dimensions of the tourist intent through the popularity of tourism destinations and the image of tourist destinations influence on the perceived homogeneity of the urban tourism brand and the masculinity of the tourism city brand; Perceived homogeneity of urban tourism brand is effective and femininity of tourism city brand does not affect perceived homogeneity of urban tourism brand. The results of this study indicate that Tehran has a masculine brand and people are selected to be masculine and to be collectivist and ambiguous. In fact, the results of the study showed that in selecting tourism markets for Tehran, one should look for tourism markets that are characteristic of the Hofstede model in terms of masculinity, ambiguity and collectivism, as well as the development of tourism spaces for women.