Volume 9, Issue 4 (1-2023)
Human Information Interaction 2023, 9(4): 26-36 |
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sabaghinejad Z, poorsavari R, koraei A. Assessing the internal structure of the Technology Acceptance Model to present the Persian norm of online health information seeking. Human Information Interaction 2023; 9 (4)
URL: http://hii.khu.ac.ir/article-1-3064-en.html
URL: http://hii.khu.ac.ir/article-1-3064-en.html
Ahvaz Jundishapur University of Medical Sciences, Ahvaz, Ira
Abstract: (2977 Views)
Introduction: The present study was conducted by explaining the internal norm of Davis's technology acceptance model in online health information search among Iranian students to provide a local model.
Methods: The current research is descriptive and was carried out using a survey method. The research community is the students of Ahvaz Jundishapur University of Medical Sciences at all levels of study. A sample of 358 people voluntarily participated in the research by stratified random sampling. The research tool was a researcher-made questionnaire with 20 questions, which after validation, Cronbach's alpha was 0/933 Obtained. The findings were analyzed with SPSS and AMOS software and using descriptive statistical tests, exploratory factor analysis, and other related tests.
Results: The findings of the exploratory factor analysis led to a four-factor model regarding students' online search for health information. The first factor: is the user's intention to search for health information online, the second factor: is the usefulness of using the Internet to receive health information, the third factor: is the ease of using the Internet to receive health information, and the fourth factor is the user's attitude towards the online search for health information. These four factors explain 66.983% of the changes related to the online search of health information among students.
Conclusion: The findings of the research indicate the approval of the Davis technology acceptance model for use in research in the field of health information among Iranian students. Therefore, it can be used in other research in this field among students with the assurance of confirming the internal norm.
Methods: The current research is descriptive and was carried out using a survey method. The research community is the students of Ahvaz Jundishapur University of Medical Sciences at all levels of study. A sample of 358 people voluntarily participated in the research by stratified random sampling. The research tool was a researcher-made questionnaire with 20 questions, which after validation, Cronbach's alpha was 0/933 Obtained. The findings were analyzed with SPSS and AMOS software and using descriptive statistical tests, exploratory factor analysis, and other related tests.
Results: The findings of the exploratory factor analysis led to a four-factor model regarding students' online search for health information. The first factor: is the user's intention to search for health information online, the second factor: is the usefulness of using the Internet to receive health information, the third factor: is the ease of using the Internet to receive health information, and the fourth factor is the user's attitude towards the online search for health information. These four factors explain 66.983% of the changes related to the online search of health information among students.
Conclusion: The findings of the research indicate the approval of the Davis technology acceptance model for use in research in the field of health information among Iranian students. Therefore, it can be used in other research in this field among students with the assurance of confirming the internal norm.
Keywords: information-seeking behavior, health information, online health information, TAM, Technology Acceptance Model
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