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Showing 28 results for Entrepreneurship

Masoumeh Pazkoi,
Volume 11, Issue 40 (9-2022)
Abstract

Introduction
 The entrepreneurship approach, suggested by planners, is a strategy for Overcoming the socio-economic problems facing rural communities. Facilitating innovations and entrepreneurial activities with high effectiveness are the tools to achieve economic development in rural areas. Another necessary condition for the development of any society, especially rural communities, are the main components of social capital, namely, the expansion of social cohesion, the development of social participation and, most importantly, mutual trust (between the private sector and the government). To achieve the development of entrepreneurial activities in rural areas, planning for the existing resources in rural areas, especially human resources, is essential through empowerment and resilience. The variables of social capital, empowerment and resilience must be considered in achieving innovative performance. Therefore, the main purpose of this study is to investigate the social capital relationship with the innovative performance of rural entrepreneurs in the rural district of Filestan in Pakdasht County according to the variables of resilience and empowerment.

 Methodology
The present research is an applied study, and due to the nature of the subject, the approach to the research process is descriptive-analytical. The statistical population of the study was villagers in villages with more than 20 households in Filestan Rural district. According to Cochran's formula, 353 households from 5 villages were obtained as a research sample. Then, based on the number of households in each village and by stratified sampling method, the number of samples in each village was calculated. The validity of the questionnaire was confirmed according to the opinion of experts in geography and rural planning. Its reliability was obtained by Cronbach's alpha method, and data analysis was performed using SPSS software and ARAS, CODAS, WASPAS, COPELAND and MULTI-MOORA techniques.

Discussion and conclusion
The crucial strategy for survival in today's fast-paced world for the villages is the use of all available resources and the empowerment of all the capacities available to the villagers. Choosing this path requires providing a suitable platform that allows the emergence of creative skills and tactics, and entrepreneurial activities. In the current research, the relation of social capital with the innovative performance of rural entrepreneurs in the villages of Filestan Rural district was studied with regard to resilience and empowerment variables. According to the results of Shannon's entropy method, among the criteria of social capital effective on resilience, the criterion of knowledge and awareness with a weight of 0.9981 has the most importance. A rural society with stronger social capital in comparison with other villages has stronger social cohesion, social support, informal social relations, social interactions, social justice, justice in the distribution of resources, and resilient innovative practices and entrepreneurial activities. According to the COPELAND technique, the indicators of the desirability of innovation at the end of the work and the holding of classes related to entrepreneurship in the village were ranked first in significance. The ranking based on the MULTI-MOORA method shows that the villagers of Golzar village are more capable in terms of innovative practices and entrepreneurial activities compared to other villages. The results of the WASPAS technique show that the village of Golzar has a superior position compared to other villages in the Filestan Rural district from the point of view of different dimensions of social capital that are effective in the resilience of innovative and entrepreneurial practices with a Qi equal to 0.8764 and acts stronger. The results of the CODAS technique show that the role of social capital on the performance of rural entrepreneurs in Golzar village has been more than in other villages of the Filestan Rural district. This means that based on the results of this research, the self-confidence of entrepreneurs in this village, along with planning, training, skill acquisition, competitiveness, flexibility and increasing participation, should lead to a diversity of employment and improvement of household income in addition to creating social cohesion. Therefore, this village has stronger social capital than other villages. In fact, social capital leads to common ideals, social harmony, social cohesion, motivation, trust, creativity, and forward-looking, which can directly affect the innovative performance of rural entrepreneurs through empowerment and resilience.
The following suggestions are presented in order to improve the conditions of entrepreneurship according to the variables of empowerment, resilience and entrepreneurship in the study area:
  • Creating the environment and background for entrepreneurship (capacity building); 
  • Applying the necessary self-confidence and empowerment strategies through specialized training in the field of starting entrepreneurial businesses and innovative actions;
  • Applying resilience-building strategies through specialized training in order to increase the ability to return to the conditions before the tension and after the accidents and the flexibility and creativity of entrepreneurs;
  • Providing the necessary support to entrepreneurs in the fields of removing administrative formalities and facilitating loan conditions;
  • Personal and occupational insurance and the establishment of markets for the sale of agricultural and rural products;
  • Intensifying the expansion of entrepreneurial activities by creating mobility and activity.

Fatemeh Mozafari, Abdolhamid Nazari, Shahbakhti Rostami, Mostafa Shahinifar,
Volume 11, Issue 41 (12-2022)
Abstract

Introduction: 
One of the current plans of the Iranian government is the "Home Business Organization Plan" to solve the problem of unemployment, which started in 2010. Even though home businesses are generally neglected in the economy, they are essential to creating employment, increasing income, improving the quality of life, reducing poverty, and perpetuating the population in rural areas. Unemployed, low-income or no-income villagers have welcomed the "home business organization plan" in Ilam province due to the following issues: geographical isolation, mountainous nature, distance from industrial and service centers, incompatibility of water and soil resources, lack of facilities for water control and transfer, the predominance of micro-agricultural exploitation units, the low level of mechanization, the severe financial weakness of the private sector, migration and the weakness of the economic foundations of rural society and in general the traditional and livelihood structure of production. In the present study, the issue has been discussed only from the economic viewpoint. Its purpose is to explain the role of economic dimensions of home businesses in the sustainable livelihood of rural households. Therefore, the central question of the present paper is: to what extent has the creation and development of home businesses in terms of job creation and diversification, increasing income and empowering and reducing poverty affected improving the sustainable livelihood of rural households?

Research Methods:
The current research is descriptive-analytical, and its statistical population includes 1476 households receiving loans in-home businesses who live in 287 villages in Ilam province. Considering the number and dispersion of villages, their selection was made by the sampling method. First, the number of villages was limited to 56 using cluster sampling (considering the homogeneity of four factors: altitude, distance from the city center, number of households and loan receivers). Then, the number of sample households was estimated to be 200 according to Cochran's formula and selected by simple random method. Finally, the data was collected using a researcher-made questionnaire after confirming its validity and reliability. After confirming the data's normality through the Kolmogorov-Smirnov test, one-sample t-tests and confirmatory factor analysis were used to evaluate the hypothesis.

Results and Discussion: 
The conceptual basis of the current research is based on the strategy of "sustainable livelihood". Sustainable livelihood is not a "theory" but a strategy discussed in the scientific and executive circles of development programs in the framework of "sustainable development theory". This strategy has four environmental, economic, social and institutional dimensions. The first principle of the sustainable livelihood strategy emphasizes "focusing on people" and achieving sustainable development is considered an endogenous and bottom-up motivational movement. Nevertheless, according to the general structure of the organization and planning system of Iran, in which the "government" has a central role in carrying out any plan, and in terms of sustainable livelihood strategy, it is considered an external intervening factor with a top-down orientation, this paradox should be considered more seriously. The results showed that the creation of home businesses from the economic aspect in the job creation indicators, primarily the increase of women's jobs and the diversification of activities, had positive effects, which indicates its alignment with the standards of sustainable household livelihood strategy. Although the plan has been relatively successful in increasing income, it has not been very successful in terms of empowerment, especially poverty alleviation of the lower strata of society. The evaluation of the effectiveness of creating home businesses on the sustainability livelihood by the target community showed that the factors of job creation and diversification of activity with a particular value of 2.743 and variance percentage of 31.509, income generation and empowerment with a special value of 1.192 and the variance percentage of 13.263 and poverty alleviation with the value of 1.043 and the variance percentage of 11.249 are ranked first to third, respectively. In general, the performance of the mentioned plan can be evaluated as successful in creating jobs and diversifying the activities of the studied households. According to the indicators in the area of income increase, there is an unbalanced distribution of resources, income and investment power, which shows the weakness of the economic foundations and the undesired livelihood of the villagers of Ilam Province. In the field of poverty alleviation, the plan has not been very successful. The results of this research are fundamentally different from similar international studies and have some similarities with some similar national studies.

Ali Akbar Taghipour, Fatemeh Motalebi Nejad, Parsa Ahmadi Dehrashid,
Volume 11, Issue 42 (1-2023)
Abstract

Introduction
Nowadays, systems of society, including social and economic systems, change so fast that they require appropriate actions and strategies to satisfy their needs. Entrepreneurship is one of the strategies proposed in response to new needs. Rural settlements play an essential role in all aspects of society. These settlements contain a significant percentage of the population and are essential to national development. However, these places are known to have problems such as unemployment, low income, and lack of diversity in occupation. According to many researchers, entrepreneurship is an essential tool for rural development and can be a suitable stimulus for the stagnant situation of three sectors of agriculture, services and industry. However, the fact that entrepreneurship programs are male-oriented is a big problem that has caused human resources and society's capacity not to be used properly. As half of the society's population, women have a prominent role in various elements of society, but the existing policies and plans prevent their presence and development. Gender analysis is a way to achieve gender balance in all aspects of society, and it examines and compares the attitudes and views of men and women on various issues. In the present research, an attempt is made to evaluate the views of women and men of Amirabad District of Damghan County regarding the effect of five components: individual, family, economic, cultural-social and institutional infrastructure in the success of entrepreneurship.

Methodology
The current research is an applied study, which in terms of its nature, is in the category of descriptive-analytical research. The method of collecting documentary information is a survey; In the first step, with library studies, an effort was made to extract the components needed for the questionnaire while developing the theoretical framework of the research. The questionnaire was prepared in 17 indicators and 41 items among 379 residents of Ghahab Rastaq, Ghahab Sarsar and Toyeh Darwar districts in Amirabad District of Damghan County, which was calculated using the Cochran method with a confidence coefficient of 95%. It was distributed in the spring of 1401. After completing the questionnaires, they were collected and analyzed using SPSS software; Pearson's correlation test and independent T-test are two statistical tests that were used to measure the correlation between variables and gender analysis of entrepreneurship development indicators, respectively.

Discussion and conclusion
Using the Pearson correlation test to measure the degree of correlation between the variables indicates a significant relationship between the indicators of entrepreneurship development and the success resulting from it, based on the respondents' opinions. However, the low weighted average of them causes the significance of the relationship to be moderate. The obtained results show that the highest correlation rate among men is the individual index, with a correlation rate of 0.552, and the family indices (r=0.519), cultural-social (r=0.495), and economic indices (r=0.476), respectively. Moreover, infrastructural-institutional (r=0.471) is in the following ranks. Among women, the highest correlation value, like men, is related to the "individual" index with a value of 0.473, and infrastructure-institutional (r= 0.469), economic (r= 0.453), family (r= 0.440), and social indicators. - Cultural (r= 0.393) is in the next rank. Therefore, according to the obtained results, the first hypothesis of the research is rejected; In the first hypothesis, it was stated that "it seems that among the effective factors in the development of entrepreneurship, economic factors have more influence from the point of view of women", the results of the Pearson test indicated that the economic index with the value of r=0.453 It is in the third place of indicators in terms of women. On the other hand, according to the above results, the second hypothesis of the research is confirmed because the factors of the five indicators of the research do not have the same priority from the point of view of men and women, and each of the gender groups has a different point of view towards Indicators are essential.
The results of the independent T-test indicate that in the "individual" index, the most important item for women's success in entrepreneurship is "having commitment" and for men, "risk tolerance". In the "family" index, women's "family attitude" and men's "having freedom of action on behalf of the family" were evaluated as the most critical items. In the "economic" index, in terms of both sex groups, "income from entrepreneurship"; In the "social-cultural" index, from the point of view of women, "the type of culture in the place of residence" and from the point of view of men, "women's participation"; In the institutional-infrastructural index, "giving land to entrepreneurs" was evaluated as the most important issue for both sex groups.
This research attempted to measure the difference between men's and women's views on success factors in entrepreneurship. The obtained results indicated that women and men have completely different views on success factors in entrepreneurship; Although men and women considered the "individual" factor to be the most important factor, there was no consensus among them regarding the order of the components of this factor. According to women, "having a commitment" is the most important feature that must exist in the personality of an entrepreneur in order to provide the basis for his success; On the other hand, men consider "risk-taking" to be the most important characteristic of a successful entrepreneur. In general, women believed that individual, infrastructural-institutional, economic, family, and socio-cultural factors have the greatest impact on entrepreneurial success; Men also considered individual, family, cultural-social, economic, infrastructural-institutional as important. The research results indicate a significant difference between the attitudes of women and men; This requires that this difference be taken into account in relevant decisions and planning so that proper improvement and development in entrepreneurship can occur among all social groups.

Shamsi Aberi Mansoor, Meysam Mousaaei, Adel Abdollahi,
Volume 11, Issue 42 (1-2023)
Abstract

 Introduction
Entrepreneurship is a novel economic phenomenon that significantly influences countries’ economic development. Today, entrepreneurship plays a crucial role in market and competition economics. In other words, in dynamic economics, ideas, products, and services are constantly changing; it is where the entrepreneur introduces a new pattern to adapt to the changes. Therefore, on a larger scale and within a multi-lateral interaction, entrepreneurship plays a definitive role in our lives in the modern world. In this sense, rural entrepreneurship, defined as “entrepreneurial business, industrial, and agricultural activities in rural areas which can foster economic development to a great deal,” is introduced as a relatively new concept in dynamic economics. An entrepreneurial environment welcomes risks and opportunities and knows how to benefit from environmental resources. According to the existing literature, entrepreneurs constantly look for value potentials to discover and benefit from the significant values of positive external factors. Positive incidents or opportunities can create considerable profit for one’s business if one knows how to monetize them. These external factors include the natural resources available in entrepreneurs’ work environments. The study aims to introduce a platform to promote entrepreneurship and study factors that help it thrive. To this aim, Giddens’ Theory of Structuration, which introduces a complex structure to study how opportunities, in specific, and threats, in general, appear to an entrepreneur working on a system, was employed in this study. Entrepreneurial passion is developed through the interactions between people and opportunities. This study provides a platform to examine entrepreneurial opportunities in dire need of further investigation in the Bahar District of Hamedan, a province of Iran.

 Methodology
This applied research follows a descriptive-analytical approach. This study was conducted using a survey research method. The statistical population included all the families who lived in the Bahar district of Hamedan. The Cochran formula was used to determine the sample size. The sample size was set at 384 households; however, to ensure the accuracy of the resulting data, it was increased to 450 households. The participants were asked to fill out the 
questionnaire. Multi-stage cluster sampling was used to select the participants of the study. The participants were selected using the following process: first, the researchers acquired multiple maps of the housed areas. Then, to ensure the randomness of the participant selection, the researchers would choose each household randomly and interview the first person who showed up at the door, provided that he was 18 or older. SPSS was used to analyze the resulting data. The Pearson correlation coefficient and regression analysis were used to calculate the correlation between variables.

Discussion and conclusion
According to the analytical findings of this research, there was a positive and direct relationship between entrepreneurship and its four contributing factors social security, economic security, social trust, and hope for the future. The study results show potential individual and environmental resources in the Bahar district of Hamedan to support entrepreneurial activities and start new businesses. These individual and environmental resources predicted 0.21 of the changes associated with entrepreneurial activities, indicating that they help entrepreneurial activities and businesses thrive. In other words, creating environments where new businesses can easily grow and expand contributes to entrepreneurial activities greatly. Bahar District of Hamedan possesses relatively promising capacities which can boost social and economic development significantly if handled with proper thought and planning. The local and rural administrators have failed to create an environment conducive to the establishment of new businesses and financial development. They have mainly focused on the development of the well-being of the locals through housing. However, housing developments alone cannot lead to social and economic development in rural areas. Local administrators need to start planning for economic development by creating job opportunities for the locals. Since the Bahar district of Hamedan is one of the pathways to the Holy March of Karbala. It can bring about many opportunities for financial development for the locals through local markets, etc. The locals can sell their agricultural and handcrafted products in these markets and step on the path of entrepreneurship, ultimately leading to social and economic development. The development of rural businesses and entrepreneurial activities are two of the primary factors in rural entrepreneurship. Multiple factors contribute to rural entrepreneurship. That is why it is necessary to promote the factors supporting rural entrepreneurship in the Bahar district of Hamedan to sow the seeds of financial development in this region.

 

Kulthum Tahmasabi, Bijan Rezaee, Nader Naderi,
Volume 11, Issue 42 (1-2023)
Abstract

Introduction
Villagers and their entrepreneurial skills are important social and economic factors in society and undoubtedly important solutions for rural development, which is also part of the country's sustainable development. In the new theories of rural development, entrepreneurship is a suitable solution for empowerment and capacity building in rural areas to change the current life pattern, reduce the gap between the city and the countryside, and create economic, environmental and institutional economic equality. Many researchers believe that entrepreneurial activities by women have a prominent role in the health of the national economy. In a short time, women were able to create considerable changes in the economic development of countries after being entrepreneurs. However, there are some issues in woman’s empowerment, including the lack of participation of women as half of the country's population (49% of the total population) in social and economic activities, the existence of a large number of women in Iranian society below the poverty line, the lack of self-confidence and self-esteem among them to participate in various social activities, their lack of awareness and knowledge of labor market information, technical and professional training courses, working environment conditions, labor law and most importantly cultural specificities.
Nahavand County is in a good position for integrated development because of its strategic position and abundant resources. However, despite having capabilities, their optimal usage has yet to be made for this county. The rural people of Nahavand County, located south of Hamadan Province, have a very high migration rate due to unemployment and a lack of facilities. For this reason, the problem in the study area is the low level of women's entrepreneurship, personal abilities such as self-confidence and self-esteem, support from the government support and behavioral environment. Therefore, the main issue in this research is analysing factors affecting rural women's entrepreneurship in Nahavand County.

Methodology
This research is applied in terms of purpose and descriptive-correlative in terms of method, so the study follows the positivism paradigm. The statistical population of the research consists of women entrepreneurs in the villages of Nahavand County, and a total of 110 people were surveyed as a sample. The data collection tool was a researcher-made questionnaire. Analysis of the obtained data was done using SmartPLS3 software.

Discussion and conclusion
The research findings indicated that there is a positive and significant relationship between individual factors, family factors, economic factors, sociocultural factors and entrepreneurship of rural women, based on the results of path analysis, the influence of individual factors (0.556); family factors (0.125); economic factors (0.398); cultural-social factors (0.349), which shows the impact of all identified factors on rural women's entrepreneurship. Also, individual and economic criteria had the greatest impact on rural women's entrepreneurship.

 

Khalil Mirzaei, Aazam Skakouri, Marjan Sepahpanah, Fereshteh Avatefiakmal, Masoud Samian,
Volume 12, Issue 43 (4-2023)
Abstract

Introduction
Entrepreneurship in rural areas can create new job opportunities and increase income, leading to improved economic and living conditions for villagers. As a result, the concept of entrepreneurship has become more closely linked to the development of villages compared to the past. Encouraging rural entrepreneurship can contribute to rural communities' economic growth by recognizing the agricultural sector's strengths and weaknesses. This can be achieved through effective strategic planning, promoting creativity, innovation, and entrepreneurship. Doing so helps prevent a policy of state-centralism, which prioritizes the convenience and obedience of villagers. Several benefits are associated with rural entrepreneurship, including the development of employment opportunities, reduction in rural migrations, increased income, and innovation. Despite these advantages, rural entrepreneurship has not yet flourished in Iran's rural communities, and entrepreneurial activity has not been institutionalized in these areas. Research conducted in various countries, including Iran, has revealed that rural entrepreneurship encounters numerous obstacles. These include limited access to skilled labor in rural regions, low levels of education, knowledge, and technical skills, and inadequate knowledge of information technology in rural areas.
Furthermore, the absence of a supportive family, societal, and support system environment does not foster rural entrepreneurship growth. It does not motivate rural individuals to pursue entrepreneurship as a career. Young and educated people often leave the villages and go to big cities hoping for a better future, more income, and easier life, and this phenomenon of brain drain causes a lack of reincarnation and matching between existing jobs and the workforce's skills. The rest is in the villages. It is important to acknowledge the significance of rural entrepreneurship in disadvantaged communities for implementing sustainable rural development programs and policies. However, there are numerous challenges that must be addressed in order to enhance this field and provide opportunities for employment. Developing strategies that can effectively reduce or eliminate these challenges and problems will help promote a better quality of life and livelihood for those living in rural areas.

Methodology
This research aimed to conduct an applied, analytical, and exploratory study. The necessary data was gathered through both library research and a questionnaire. In the initial phase, an environmental survey was utilized to identify the key factors that impact rural development in Hamedan Province, specifically in relation to entrepreneurship and home-based businesses. Faculty members of the agricultural development training group and rural planning experts confirmed the validity of extracted indicators. The statistical population of this research was ten experts and specialists in rural development and planning. In the next step, the interviewees are asked to declare their agreement or disagreement and their level with each title using a Likert scale. In other words, they are quantifiable. At this stage, the components that get a score lower than the average will be removed from the research, and the remaining components will enter the next stage. In the following, to identify the drivers among the key factors obtained in the previous section, a mutual effects questionnaire was designed and returned to the interviewees, and they were asked to score. The weighting of this questionnaire was measured as a pairwise comparison, and the correlation between the variables was measured between zero and three. MIC MAC software was used for data analysis in this research and this step. Wizard software was also used to develop scenarios.

Discussion and conclusion
The findings revealed that, apart from the current connections between the indicators, there were potential forms of relationships among them. These can be utilized in the planning process. The results show that the factors with the greatest impact on the system are investing enough financial resources in villages, providing women with a legitimate presence in various areas including politics, law, society, culture, economics, and operations, and defining a participatory planning model within the legal framework of Hamadan Province.
Some indicators have a greater impact than others on the state and changes of a system. These critical indicators are considered input variables that the system cannot control. The "Improvement of rural tourism infrastructure" index is a system risk index. It has a very high capacity to become the key player of the system because, due to its unstable nature, they have the potential to become the system's breaking point. The indicators of "Strengthening, creating confidence and raising awareness among villagers to meet their basic needs, such as free education in primary levels, university education, skills, job creation" and "Approval of laws to support rural businesses during severe currency fluctuations" are effective. They rely heavily on the changes in important and dual variables and are easily affected by them. These variables represent the system's output. After analyzing indicators in the Wizard software, two scenarios were identified. The first scenario, "Paying Attention to Local Planning," was one of them. This scenario had high compatibility. The elements of this reported scenario constitute a complete set of mutually supporting assumptions. Also the second scenario was called "sectional planning". According to the results of the research, local planning can be done in each of the villages of Hamadan Province, looking at the capacity and potential of that region for sustainable rural development.

 

Zahra Torkashvand, Amir Heidarian, Hasan Ali Faraji Sabokbar,
Volume 12, Issue 43 (4-2023)
Abstract

Introduction
Migration is a behavior driven by various motives, including education, job search, welfare, and escape from war. In recent decades, there has been an increase in the international migration of Afghan people to neighboring countries, particularly Iran. The impact of migration on a country's development is significant, and skilled and unskilled migration significantly impacts the economy of countries.
Many villages in Iran are currently experiencing slow development and require a strong driving force to bridge the gap. Entrepreneurship is a valuable tool for innovation, changing the primary force behind economic growth and development and a solution for the economic and social advancement of villages in numerous countries. Additionally, Afghan immigrants have been an integral part of the workforce in rural areas for years, whether willingly or unwillingly. They typically reside in regions where labor demand is relatively high and have been able to take advantage of entrepreneurial opportunities in villages near the country's capital. This study addresses the factors that Afghan immigrants consider when identifying entrepreneurial opportunities.
Varamin County is located in Tehran Province. In the past two decades, due to the creation of various jobs in the agricultural and service sectors, it has become one of the most suitable places for Afghan immigrants to immigrate. This research examines rural entrepreneurship opportunities from Afghan immigrants' perspective.

Methodology
For this study, we utilized an applied and developmental approach with a descriptive-analytical methodology and conducted a survey. To gather data, we administered a questionnaire with a 5-point Likert scale. The sample size was determined using Cochran's formula, resulting in 374 Afghan immigrants residing in rural areas. The data were analyzed using frequency, percentage, average, and standard deviation statistics for description and inferential statistics for analysis. In order to check if the data was normal, the Kolmogorov-Smirnov test was utilized.
Additionally, to examine the correlation between the research variables, the one-sample t-test was implemented. The study focused on identifying opportunities for rural entrepreneurship as perceived by Afghan immigrants. The evaluation was conducted from four dimensions: economic-financial, cultural-social, personality-individual, and political-administrative. Each dimension was assessed based on multiple indicators.
The study is performed in Varamin County with eight sections, four towns, and 216 villages. It is one of Tehran province's industrial and agricultural hubs, with rural and urban populations of 14130 and 34062 people, respectively. In addition, 48192 Afghan immigrants live in this county.

Discussion and conclusion
According to the Afghan women immigrants' viewpoint, the total direct effects amount to 1.931. Regarding indirect communications, the indicators with the highest and lowest levels of influence are personality-individual (1.951) and political-administrative (0.371), respectively. As for the direct relationship intensity, the indicators with the highest and lowest values are personality-individual (0.622) and political-administrative (0.371).
According to Afghan male immigrants, the total direct effect is 1.394. Regarding indirect communication, personality-individual indicators have the highest impact at 1.887, while economic-financial indicators have the lowest impact at 0.424. Based on Figure 4, the highest and lowest impact intensities of direct relationships are caused by personality-individual indicators at 0.682 and economic-financial indicators at 0.424, respectively.

 

Ali Janabi Namin, Ahad Norouzzadeh,
Volume 12, Issue 43 (4-2023)
Abstract

Introduction
In the current situation, the rural society of the country, especially the villages of Ardabil Province, is plagued with many issues and problems, including low income, poverty, migration, evacuation of villages, and low availability of health and welfare services. The main characteristic of all existing issues and problems is related to the weak economic foundations of people and their unstable employment situation. According to experts, one of the necessary solutions to solve these issues and problems is the output and development of entrepreneurship, especially in the villages, emphasizing tasks. Watershed management is conducted in the province, and the ultimate goal of implementing these plans is the well-being of the watershed residents.

 Methodology
The current research was conducted in two qualitative (thematic analysis) and quantitative stages to design and validate the entrepreneurship model and sustainable rural development, emphasizing watershed management projects. This research is exploratory in terms of purpose and descriptive in terms of type, which was carried out in the field in Ardabil Province. The research was first qualitative interview type and the second quantitative survey method. The statistical population of the research in the first stage was 20 professors of management and watershed management and senior supervisors of the General Directorate of Natural Resources and Watershed Management of Ardabil Province. In the second stage, 200 respondents from beneficiaries of watershed management projects in Ardabil Province were selected for the structural equation modeling method. During the first stage of this research, we conducted in-depth and semi-structured interviews to collect data. In the second stage, we used a redesigned questionnaire with closed answers (using the Likert scale) to collect information based on the indicators of the entrepreneurship model and sustainable rural development, focusing on watershed management projects.

Discussion and conclusion
The coding results show that the factors influencing the formation of this pattern were categorized into seven more primary factors (promotion, providing sustainable resources, tourism, social, economic, new jobs, participation, and empowerment) and 38 concepts (open codes). Based on the research results and among the extracted main components, the tourism component, with a path coefficient of 0.902, has had the greatest impact on the sustainable entrepreneurship of the villagers based on the implemented watershed management plans. Finally, among the influential components in the sustainable entrepreneurship of villagers based on implemented watershed projects, the "promotion" component with a path coefficient of 0.759 has had the most negligible impact in the designed model.

 


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