Search published articles
Showing 60 results for Behavior
Saiede Khalilian, Ahmad Shabani,
Volume 6, Issue 4 (3-2020)
Volume 6, Issue 4 (3-2020)
Abstract
Background and Aim: Information seeking behavior arises when one feels a void in his/her knowledge which inspires one to acquire new information. The central point in explaining behavior is the fact that many features influence its occurrence, and emotions are considered to be a major element involved in human information behavior. Also, Information seeking is a positive and negative emotional experience. The aim was to survey the role of emotions in information behavior.
Method: Library research method was applied to study theoretical foundations and conceptual relationships of emotions in relation to information needs and related concepts.
Results: By conceptual studies of the models process of information retrieval behavior of Kuhlthau and Nahl, it was found that emotional factors are very important in information retrieval and information-seeking behavior, which is influenced by negative (uncertainty, fear, anger) and positive emotions (happy, confident, satisfied). Negative emotions increase at the beginning and over time and in the process of searching for information, decreases, while positive emotions intensifies. Also, these results indicate that positive emotions may help individuals acquire information to resolve an existing problem, whereas negative emotions may aid individuals acquire information when there is no apparent problem.
Conclusion: In order to solve information need and to attain appropriate desirable feedback, it is necessary that emotions be well identified and understood by both the user and the information systems, so they could be better controlled.
Behnaz Jalalie, Mitra Ghiasi, Safieh Tahmasebi Lmoni,
Volume 6, Issue 4 (3-2020)
Volume 6, Issue 4 (3-2020)
Abstract
Aim: Growing number social network users for communicating between groups has made them a major segment of people's social life. So, the purpose of this study is to identify the factors affecting the use of social networks and information-seeking behavior in daily life of the Kurds in virtual networks and effect of ethnic identity on the behavior of information-seeking in their daily life.
Methodology: Research is an applied and quantitatively exploratory in terms of data analysis. Questionnaire was used which its validity was obtained by Delphi method and its reliability based on the weights test model, was significant in all weights of the combined external model with 99% confidence. Population consisted of 70,696 people from different social classes of the Kurds of Kermanshah. The sample size based on Cochran's formula was 480 users who were members of one of the online public and specialized social networks.
Systematic stratified random sampling was used in terms of percentage of jobs. Bartlett test, exploratory and confirmatory factor analysis was used to analyze the data.
Findings: Findings show that all identified factors have the ability to predict the behavior of Kurds’ in information seeking in cyberspace: Leisure with standard coefficient of 0.82, cultural information with coefficient of 0.68, scientific information with coefficient of 0.56, economic information with coefficient of 0.75, social information with The coefficient of 0.74 and the consumption pattern with a coefficient of 0.52. Also, language with a coefficient of 0.30 and customs with a standard coefficient of 0.76 can predict the ethnic identity. In addition, virtual networks and ethnic identities with a coefficient of 0.54 are able to predict changes in the informational behavior of Kurds’ everyday life.
Conclusion: Leisure, cultural information, scientific information, economic information, social information, and consumption pattern were discovered and identified as factors influencing information seeking behavior in daily life, as well as language and customs were confirmed as factors of ethnic identity affecting the information-seeking behavior of the Kurds of Kermanshah.
Elham Mazaheri, Dr Mohammad Mehraeen,
Volume 7, Issue 1 (6-2020)
Volume 7, Issue 1 (6-2020)
Abstract
Aim: The purpose of this paper is to determine the factors affecting the use of enterprise social networks, the types of usage behavior and the consequences of using these networks.
Methodology: This is a descriptive study. The qualitative inquiries of previous researches in the social networking enterprise had been investigated by means of meta-synthesis. A total of 470 found source of meta-synthesis process, 30 papers were consistent with accepted criteria.
Results: As a result of the combination of the findings, 52 codes and 10 main concepts (individual, organizational, social, technical factors and others related to the task, active use and passive use, consequences for the individual level, group level and organizational level) were identified. In conclusion, three categories were identified: factors affecting use, usage behavior and consequences of use that the concepts of individual, organizational, social, technical, and others related to the task as factors affecting use, as well as the concepts of active use and passive use in the category of behavioral usage were classified. In addition, individual, group and organizational level were also classified as concepts related to the significances of use category. Among the three categories, the category of factors influencing use has a greater share of the subject, and consequences categories and its concepts had less attention than the other two categories in preceding researches.
Conclusion: Organizations could employ the results of this study to encourage more employees to use enterprise social networks and thus realize the significances.
Dr Saeedeh Ebrahimy, Dr Ghasem Salimi, Mrs Sahar Anbaraki, Mrs Hanieh Zare,
Volume 7, Issue 1 (6-2020)
Volume 7, Issue 1 (6-2020)
Abstract
Aim: Scientific social networks were shaped as part of a set of social software and a platform for international interactions sharing the tangible and intangible knowledge of researchers. The purpose is to investigate the patterns and behaviors of knowledge sharing of researchers in Research Gate. Based on this, the question and answer system of this scientific social network was analyzed and reviewed.
Methodology: Method is applied descriptive survey with web content analysis approach. The community studied was the questions and answers provided in the Q & A system of Research Gate. Two subject areas were selected, 127 questions and 408 responses related to these two domains were analyzed and reviewed.
Findings: Findings showed that the questions raised in two domains examined in the question and answer system of the scientific network were conceptual questions and replies in both domains were often intangible, and the type of presentation are scientific vision and mental pattern. Most of the inquirers were researchers from Asian countries with less than 5 RG rank. While researchers from European countries - with an RG rank of over 10, have been posting answers and sharing their expertise.
Conclusion: Q & A systems are diverse, efficient technologies for sharing knowledge and enhancing international interactions among researchers beyond the geographical and political boundaries, which has created a place for the reproduction of scientific disciplines in the world. The results according to Castells, speak of latent power of social networks and question and answer systems in knowledge sharing and widespread knowledge boundaries that facilitate transfer of experiences, thought and knowledge of researchers and provide fertile ground for science.
M Narmenji, N Riahinia, M Nowkarizi, M Zerehsaz,
Volume 7, Issue 1 (6-2020)
Volume 7, Issue 1 (6-2020)
Abstract
Aim: The main purpose was to investigate the students’ information sharing behavior in social network sites with a qualitative approach.
Methodology: An applied research with qualitative approach - A Thematic Analysis method was used. Population consisted of all the students at the Universities in South Khorasan Province affiliated with the Ministry of Science, Research and Technology who had a minimum of six months experience in using one of the social network sites such as: Telegram, Instagram or WhatsApp. A non-probability (non-random), and a snowball sampling procedure was used and 17 persons were interviewed. The semi-structured type of interview was incorporated.
Findings: Results showed that most students’ information sharing was done on Telegram and Instagram, respectively. Eighteen primary codes were provided by students as motives for information sharing in social network sites. These primary codes were categorized into two main categories (personal and social motives) and seven subcategories. Among all the primary codes of the two main categories, the sub-category of “net-surfing and entertainment” had the highest occurrence. For the types of information shared on social network sites by student, 24 primary codes were obtained. These primary codes were categorized into eight sub-categories and two main categories (knowledge and entertaining information). Among the sub-categories identified, the most recurrently shared types of information were “literary-artistic information” and “scientific-educational information”.
Conclusion: For surfing and entertainments’ own good - information sharing on social network sites could lead to admittance of valuable information. If properly planned, it may function as a suitable platform (available to diverse strata of the society, especially the students, at the lowest possible cost) to attain the best possible practice especially in educational settings.
Mr Ebrahim Beiraghipanah, Dr Ahmad Askari, Dr Abdolah Naami, Dr Alireza Rousta,
Volume 7, Issue 2 (12-2020)
Volume 7, Issue 2 (12-2020)
Abstract
Background and Aim: Considering the importance of customer behavior, the purpose of this study was to present a local marketing model with emphasis on consumers' attitudes to purchase Iranian products with a customer information behavior approach.
Research Method: The method was grounded based theory. Data collection was done through semi-structured interviews. Population consisted of managers and supervisors of Pars Khazar Company. Sample included 14 senior managers and supervisors and sampling had been done in two dimensions of theoretical sampling and snowball sampling. The basis for concluding the interviews was theoretical saturation.
Findings: Results show the extraction of 38 codes or basic concepts from interviews, 38 core categories and 20 main themes which is in the form of a paradigm model including: Consumer attitudes toward service innovation, cultural component and social component as title of central category and causal conditions (knowledge, skills and marketing), contextual factors (advantages of brand attitude functions, social responsibility and attitude towards Iranian products), intervening conditions (sources of power, learning-based empowerment, communication model, Customer Relationship and Consumer Nationalism), Strategies (Corporate Communications, Comprehensive Brand Attitude Strategy Planning, Creativity, Innovation, Public Relations, and Advertising) and Consequences (Intensity of Competition, Resources, Perception of Brand Attitude, Credibility, and Evaluation of Consumer Attitudes) From the expansion of the brand name.
Conclusion: The results was used as a first phase in examining consumers' attitudes in buying Iranian products. Also, applicable to consumer behavior experts as well as prominent academic professionals with a scientific background in marketing management. Based on the results, courtesy to official’s knowledge and skills in marketing would provide favorable conditions to improve consumers' attitudes toward Iranian goods.
Mtr Neda Pourkhalil, Dr Mansoor Koohi Rostami,
Volume 7, Issue 3 (12-2020)
Volume 7, Issue 3 (12-2020)
Abstract
Introduction: Information behavior in knowledge and information science is seen as a fundamental human behavior that has been studied extensively thus far. This study include different approaches and perspectives that examined information behavior. The purpose of this article is to investigate the paradigm shift in information behavior by using the texts of this research ground.
Methodology: The study was directed via library method with an analytical approach. After reviewing previous studies with the intention of identifying the dominant paradigms of information behavior.
Findings: Findings show that information behavior studies fell into two main paradigms of old and new. The old paradigm focuses on Shannon's theories of information, and the new paradigm emphasizes interdisciplinary relationships. In the new paradigm, cognitive, sociological, and multifaceted approaches could be defined.
Conclusion: Information behavior is an innate behavior that occurs in the social environment. It is influenced by various factors. like many human characteristics, is a behavior that does not occur in a vacuum. This behavior can be defined in interaction with information, human beings and society. Thus, it can have a wide and multifaceted aspects. This behavior is also a division of social sciences that can be examined under different paradigms. In social sciences, unlike natural sciences many meta-theories may go hand in hand. Sometimes a meta-theory simply disappears, and other times it may grow, evolve, and rekindle the interests of researchers. So, the evolution of information behavior research shows the combination of disciplines and interdisciplinary theories and new relationships in understanding human information behavior.
Ali Biranvand, Sanaz Zareei, Maryam Golshani,
Volume 7, Issue 4 (3-2021)
Volume 7, Issue 4 (3-2021)
Abstract
Purpose. The ultimate goal of innovative behavior is to improve performance of the individual, group, and ultimately organization all together. Many factors are influential in the realization of innovative behavior of employees of an organization. In this study, the influence of two factors of organizational climate and knowledge sharing has been reflected.
Method. The study uses an applied descriptive survey method. Population includes all official 373 employees of knowledge-based companies in Fars province (1399). Sample was189 individuals selected by simple random sampling method using Cochran's formula. Data collection was conducted by: Standard Questionnaires of Organizational Climate ( Book et al., 2005), Knowledge Sharing Questionnaire (Hoff and Reader, 2004), and Innovative Behavior Questionnaire (Johnson and Welba, 2004). Confirmatory factor analysis and structural equation modeling tests were used for data analysis.
Findings. The results show that organizational climate has a direct and positive effect on innovative behavior and knowledge sharing. Conversely, knowledge sharing also has a direct and positive effect on innovative behavior. The direct effect of organizational climate on innovative behavior is 0.52, which is strengthened by the role of knowledge sharing and increases by 0.83, which means that knowledge sharing by 0.31 has increased the organizational climate effect on innovative behavior.
Discussion and conclusion. Appropriately understanding - the type of relationship and how to influence organizational climate and knowledge sharing on the innovative performance of employees in knowledge-based companies - managers will be able to take more appropriate measures to instigate innovation in the company to increase organizational productivity, planning and management.
Afshin Mohsen, Darioush Afshin, Alireza Rousta,
Volume 8, Issue 3 (11-2021)
Volume 8, Issue 3 (11-2021)
Abstract
Objective: The study aims to explain the role of brand equity in increasing market share, based on information seeking behavior and needs in Kish commercial centers.
Method: This is applied exploratory-explanatory qualitative research. Population included branding and economics experts who were selected as a research sample by targeted snowball method of 14 people. To analyze the information related to the semi-structured interview, the content analysis method based on open coding, axial coding and selective coding based on the data theory of the foundation was used.
Findings: The results showed that marketing strategies through 5 elements of product, price, location, promotion, process management. Management factors through two components of leadership and human resource management have added value to the brand of Kish commercial centers. The added value created creates a competitive advantage. Also, environmental capabilities include: Infrastructure, technology, environmental features, security and recreation as background conditions and external factors including political-economic factors, information seeking behavior and information needs through customer information and market information as an intervener. The competitive advantage of Kish commercial centers is affected and ultimately increases the market share or in other words the development of customers and improves the financial performance of these centers.
Results: The results showed that increasing market share is a complex process and is strongly influenced by brand value added, which is affected by marketing strategies and management factors. In addition, in order for Kish commercial centers to be known as a brand, they must first gather the necessary and sufficient information about customers and then the market.
Ali Khobreh, Mohammad Reza Kashefi Neyshabouri, Abdullah Naami, Syyed Mahmood Hashemi,
Volume 8, Issue 4 (2-2022)
Volume 8, Issue 4 (2-2022)
Abstract
Objective: Study clarifies the effect of greening Porter's competitive advantage in the marketing process by emphasizing the marketing information system.
Method: Study used applied developmental and qualitative method. Population included experts and marketing and environmental experts of oil companies, from which 13 samples were selected by targeted snowball method for semi-structured interviews. A content analysis method based on data foundation theory was used to analyze the data. Appropriate codes were assigned to different parts of the data and concepts were determined. Selective coding allowed to refine categories and the main dimensions of the research emerged in the form of causal, pivotal, contextual, intervening, strategies, and accordingly to determine emergence of Porter's competitive advantage in the marketing process.
Findings: Findings showed that entrepreneurial behaviors and managerial factors provide the basis for sustainable green marketing and then green social responsibility for oil companies. Meanwhile, organizational agility paves the way for sustainable green marketing and social responsibility. Green marketing also affects the positioning of green and ultimately green competitive advantage for the company and customers by influencing the capabilities of the company, production factors and environmental factors.
Conclusion: Results showed that the green marketing process is a complex process that affects the agility of the organization, entrepreneurial behavior and managerial factors leads to green positioning and ultimately, a green competitive advantage for the company and customers
Method: Study used applied developmental and qualitative method. Population included experts and marketing and environmental experts of oil companies, from which 13 samples were selected by targeted snowball method for semi-structured interviews. A content analysis method based on data foundation theory was used to analyze the data. Appropriate codes were assigned to different parts of the data and concepts were determined. Selective coding allowed to refine categories and the main dimensions of the research emerged in the form of causal, pivotal, contextual, intervening, strategies, and accordingly to determine emergence of Porter's competitive advantage in the marketing process.
Findings: Findings showed that entrepreneurial behaviors and managerial factors provide the basis for sustainable green marketing and then green social responsibility for oil companies. Meanwhile, organizational agility paves the way for sustainable green marketing and social responsibility. Green marketing also affects the positioning of green and ultimately green competitive advantage for the company and customers by influencing the capabilities of the company, production factors and environmental factors.
Conclusion: Results showed that the green marketing process is a complex process that affects the agility of the organization, entrepreneurial behavior and managerial factors leads to green positioning and ultimately, a green competitive advantage for the company and customers
Dr Sohrab Mostaghel, Dr Ibrahim Al-Bunaimi, Dr Abdollah Paampi, Dr Farzad Asayesh4,
Volume 9, Issue 1 (5-2022)
Volume 9, Issue 1 (5-2022)
Abstract
Objective: Purpose is to study the role of customer knowledge interaction and intention to buy consumers in the electrical industry with an information behavior approach.
Method: Develomental qualitative method was used. Population included experts in marketing and consumer behavior, especially in the electrical industry. Via targeted snowball method sample of 14 experts were selected for a semi-structured interview. Content analysis method based on data foundation theory was conducted. appropriate codes were assigned to different parts of the data and concepts were determined. In conclusion, through selective coding, the categories were refined and the main dimensions of the research emerged in the form of causal, pivotal, contextual, intervening, strategies, and consequences.
Findings: Findings disclosed that information behavior including: Knowledge for the customer, of the customer, about the customer, and personal characteristics as causal factors affect the behavioral tendencies of customers. Behavioral tendencies also make purchasing decisions. On the other hand, marketing factors - product, price, location, promotion and process management, as the prevailing context, affect the intention to buy. Also, environmental factors and internal capabilities of the company, in the form of intervening conditions, affect the intention to buy consumers in the electrical industry, which ultimately creates added value for the company and customers.
Conclusion: Results disclosed that customers behavioral tendencies are strongly influenced by their knowledge of electrical industries and products.
Method: Develomental qualitative method was used. Population included experts in marketing and consumer behavior, especially in the electrical industry. Via targeted snowball method sample of 14 experts were selected for a semi-structured interview. Content analysis method based on data foundation theory was conducted. appropriate codes were assigned to different parts of the data and concepts were determined. In conclusion, through selective coding, the categories were refined and the main dimensions of the research emerged in the form of causal, pivotal, contextual, intervening, strategies, and consequences.
Findings: Findings disclosed that information behavior including: Knowledge for the customer, of the customer, about the customer, and personal characteristics as causal factors affect the behavioral tendencies of customers. Behavioral tendencies also make purchasing decisions. On the other hand, marketing factors - product, price, location, promotion and process management, as the prevailing context, affect the intention to buy. Also, environmental factors and internal capabilities of the company, in the form of intervening conditions, affect the intention to buy consumers in the electrical industry, which ultimately creates added value for the company and customers.
Conclusion: Results disclosed that customers behavioral tendencies are strongly influenced by their knowledge of electrical industries and products.
Maryam Bomery, Dr. Reza Karimi, Dr. Rouhallah Khademi,
Volume 9, Issue 1 (5-2022)
Volume 9, Issue 1 (5-2022)
Abstract
Objective: Health information on diseases could help prevent the spread and the treatment and is the most vital needs of people in daily life. One health issue that has plagued the world in recent years is the corona virus. Therefore, the main purpose of this study was to investigate the health information behavior of graduate students at Qom University.
Methodology: Applied descriptive survey method was used. Population was all 3000 graduate students at Qom University. Using Morgan table, sample of 300 students were seleted, out of which 200 studnts answered the questionnaires. Data was collected through the standard Lango questionnaire. Research hypotheses were scrutinized using independent t and one-way ANOVA. Age, gender, place of residence, income and information seeking behavior of graduate students were investigated.
Findings: The most information sources were Internet, Social networks, TV and the family. while the least go to brochures and pamphlets. Althugh, graduate students could obtain corona information from social networks and Internet, nonetheless their active use of corona information is slightly more from traditional sources of television and radio. There was no significant relation of behavior variables in information retrieval, perception in information retrieval, interpersonal interaction in information retrieval, impact of information on disease, active retrieval of information and passive retrieval of information with regard to age, gender and place of residence of graduate students.
Conclusion: Results revealed that the students have health information literacy and could identify and use related health information. In spite of increasing use of new sources such as social networks and Internet, information obtained from traditional sources has been more trusted and used. Non of the variables of gender, age, income and place of residence had any effect on health information seeking behavior of students. All subjects had the same information seeking behavior.
Methodology: Applied descriptive survey method was used. Population was all 3000 graduate students at Qom University. Using Morgan table, sample of 300 students were seleted, out of which 200 studnts answered the questionnaires. Data was collected through the standard Lango questionnaire. Research hypotheses were scrutinized using independent t and one-way ANOVA. Age, gender, place of residence, income and information seeking behavior of graduate students were investigated.
Findings: The most information sources were Internet, Social networks, TV and the family. while the least go to brochures and pamphlets. Althugh, graduate students could obtain corona information from social networks and Internet, nonetheless their active use of corona information is slightly more from traditional sources of television and radio. There was no significant relation of behavior variables in information retrieval, perception in information retrieval, interpersonal interaction in information retrieval, impact of information on disease, active retrieval of information and passive retrieval of information with regard to age, gender and place of residence of graduate students.
Conclusion: Results revealed that the students have health information literacy and could identify and use related health information. In spite of increasing use of new sources such as social networks and Internet, information obtained from traditional sources has been more trusted and used. Non of the variables of gender, age, income and place of residence had any effect on health information seeking behavior of students. All subjects had the same information seeking behavior.
Miss Neda Abbasi Dashtaki, Mr. Ahmad Shabani,
Volume 9, Issue 2 (9-2022)
Volume 9, Issue 2 (9-2022)
Abstract
Background and aim: Information seeking behaviors are the reflection of users' needs that Identifying and understanding them correctly is imperative in information seeking endeavors. Experts have presented cognitive and Process user-oriented approach models to better understand scholars’ information seeking behaviors. The intent of models are to define and clarify the conditions that predict people's actions to gain information. As a result of different understanding of information behavior, the study was directed with the intention that Bystrom and Jarvelin's model emphasizes on which concept of this behavior and its measure of Criticism.
Method: Library method was used to study and analyze the Bystrom and Jarvelin's Information Seeking Behavior Model
Findings: The findings showed that the task complexity, uncertainty, and ambiguity of concepts were related, so it could establish a strong place in the establishment of models.
With the task complexity, the need for knowledgeable people rises. Thus, the setting of resources is significant. Also, as complexity increases, more resources and more time are required to perform the search.
Conclusion: The task complexity is an important variable in the information seeking process. Consequently, the requirement for the type of information, number, and location of resources arises thus determines the type of information and resources used. Result of which is the increase of collaboration of knowledgeable people as source of information. Thus, information systems are facilitating information counseling of individuals. They are active in this field and could be considered a supplement source of information. Therefore, it is proper to focus more on this aspect of information resources in information systems. Since the task complexity has played a key role in the Bystrom and Jarvelin's model, this notion can be placed next to situational, personal, and organizational factors and may be considered as one of the imperative factors in the information quest, it will thus be a suitable measure for this model.
Dr Zivar Sabaghinejad, Mr Abdolreza Khalaf-Kabomeiri, Dr Ahmad Fakhri,
Volume 9, Issue 2 (9-2022)
Volume 9, Issue 2 (9-2022)
Abstract
Introduction: Study evaluated the internal structure of Ellis information seeking model in the student community with the aim of presenting the Persian norm.
Methods: This is a descriptive-analytical study conducted by cross-sectional survey method in the second semester of the academic year 1399-1400. Population comprise of 280 graduate students at Ahvaz Jundishapur University of Medical Sciences. Data collection tool is a questionnaire based on Ellis information seeking behavior pattern with 41 questions. Findings were analyzed using SPSS software and Amos.
Results: Results of exploratory factor analysis by principal component method with Varimax cycle led to identify five factors of identification, confirmation and organization; Monitoring, conservation and extraction; Relevance; Availability and up-to-datedness and credit factor. The extracted five-factor pattern explains more than 66% of the changes in information seeking behavior. The results of confirmatory factor analysis indicate the optimal fit of the extracted pattern. All factors had good consistency and Cronbach's total alpha of the instrument was 0.97.
Conclusion: The five-factor pattern of web-based information retrieval behavior is a new self-report tool for assessing the nature of academic user retrieval behavior on the Web. This pattern is based on Ellis's information pattern in terms of content and items used, but it differs from it in terms of subscale.
Mrs Khatoon Vakili,
Volume 9, Issue 3 (10-2022)
Volume 9, Issue 3 (10-2022)
Abstract
Purpose: The purpose of this research is to investigate the effect of increasing positive mood and academic-emotional, behavioral and cognitive enthusiasm on the decision-making power in interacting with information in technical engineering male students of Noushirani University.
Methodology: The research method is descriptive and correlational. The statistical sample in this study is 70 available samples from Noushirani technical engineering male students in the academic year 2019-1400. The sampling method in this research is simple random. To determine the sample size in this research, the Kargesi Morgan table was used. To collect data, the questionnaire of effective factors in increasing positive mood and the academic enthusiasm scale - behavioral, emotional, and cognitive enthusiasm and the decision-making power questionnaire were used. Data analysis was done using software (PLS).
Findings: The results indicated that the effect of positive mood on decision-making power had a significant value of 7.743, which is significant at the 95% confidence level. The effect of academic enthusiasm on decision-making power has a significant value of 8.579, which is significant at the 95% confidence level, so the researcher's claim is confirmed with a probability of 95%. Also, all three components of this variable, including behavioral passion-emotional passion, and cognitive passion, have had a positive and significant impact on decision-making power at the 95% confidence level. Based on this, it can be said that the two variables of academic enthusiasm and positive mood together affect decision-making power by 86.9%.
Conclusion: All three components of academic enthusiasm, including behavioral enthusiasm, emotional enthusiasm, and cognitive enthusiasm, had an impact on decision-making power. Also, a positive mood has a positive effect on decision-making power.
Dr Zivar Sabaghinejad, Mr Reza Poorsavari, Dr Amin Koraei,
Volume 9, Issue 4 (1-2023)
Volume 9, Issue 4 (1-2023)
Abstract
Introduction: The present study was conducted by explaining the internal norm of Davis's technology acceptance model in online health information search among Iranian students to provide a local model.
Methods: The current research is descriptive and was carried out using a survey method. The research community is the students of Ahvaz Jundishapur University of Medical Sciences at all levels of study. A sample of 358 people voluntarily participated in the research by stratified random sampling. The research tool was a researcher-made questionnaire with 20 questions, which after validation, Cronbach's alpha was 0/933 Obtained. The findings were analyzed with SPSS and AMOS software and using descriptive statistical tests, exploratory factor analysis, and other related tests.
Results: The findings of the exploratory factor analysis led to a four-factor model regarding students' online search for health information. The first factor: is the user's intention to search for health information online, the second factor: is the usefulness of using the Internet to receive health information, the third factor: is the ease of using the Internet to receive health information, and the fourth factor is the user's attitude towards the online search for health information. These four factors explain 66.983% of the changes related to the online search of health information among students.
Conclusion: The findings of the research indicate the approval of the Davis technology acceptance model for use in research in the field of health information among Iranian students. Therefore, it can be used in other research in this field among students with the assurance of confirming the internal norm.
Methods: The current research is descriptive and was carried out using a survey method. The research community is the students of Ahvaz Jundishapur University of Medical Sciences at all levels of study. A sample of 358 people voluntarily participated in the research by stratified random sampling. The research tool was a researcher-made questionnaire with 20 questions, which after validation, Cronbach's alpha was 0/933 Obtained. The findings were analyzed with SPSS and AMOS software and using descriptive statistical tests, exploratory factor analysis, and other related tests.
Results: The findings of the exploratory factor analysis led to a four-factor model regarding students' online search for health information. The first factor: is the user's intention to search for health information online, the second factor: is the usefulness of using the Internet to receive health information, the third factor: is the ease of using the Internet to receive health information, and the fourth factor is the user's attitude towards the online search for health information. These four factors explain 66.983% of the changes related to the online search of health information among students.
Conclusion: The findings of the research indicate the approval of the Davis technology acceptance model for use in research in the field of health information among Iranian students. Therefore, it can be used in other research in this field among students with the assurance of confirming the internal norm.
Soheila Shakouri Yadegari, Mirza Hassan Hosseini, Seyed Musa Khademi, Lotfollah Forouzandeh,
Volume 10, Issue 1 (6-2023)
Volume 10, Issue 1 (6-2023)
Abstract
purpose: consumer behavior in the field of e-commerce and web-based services has different dimensions, including psychological, cultural, economic, personality, etc. components. Since the e-commerce market is constantly growing, it creates a good development opportunity for businesses, so business opportunities should be more adapted to the characteristics and behavioral characteristics of consumers to better meet customer needs. fulfill and facilitate business success. The current research was conducted with the aim of presenting the pattern of consumer behavior in electronic commerce with an exploratory approach.
Methodology: In terms of its fundamental purpose, this research is a survey descriptive research that was conducted in a mixed exploratory manner.
Findings: The results showed that the model of consumer behavior in e-commerce includes: causal conditions, categories, platforms, intervening factors, strategies and consequences. Also, in the quantitative part, the results of the research indicated the approval of most of the components of the qualitative part of the research by the experts.
Conclusion: Examining patterns and models of consumer behavior in e-commerce is necessary for institutions, and in this regard, the results of this research model and other models presented in the field of study should be used in order to create fields for predicting consumer behavior.
Methodology: In terms of its fundamental purpose, this research is a survey descriptive research that was conducted in a mixed exploratory manner.
Findings: The results showed that the model of consumer behavior in e-commerce includes: causal conditions, categories, platforms, intervening factors, strategies and consequences. Also, in the quantitative part, the results of the research indicated the approval of most of the components of the qualitative part of the research by the experts.
Conclusion: Examining patterns and models of consumer behavior in e-commerce is necessary for institutions, and in this regard, the results of this research model and other models presented in the field of study should be used in order to create fields for predicting consumer behavior.
Zahra Poorpir, Mohammadreza Kiyani, Mohammad Ali Rostaminegad, Seyyed Ebrahim Hosseini Zargaz,
Volume 10, Issue 2 (9-2023)
Volume 10, Issue 2 (9-2023)
Abstract
Introduction and Objective: Covid-19 is an infectious respiratory disease that, like other infectious diseases, has affected people's health. As an important source for obtaining health information, social media have made a major contribution in meeting the need for information about Covid-19. The role of people's health information-seeking behavior is important in disease management and control, and it has an impact on the health of the society in the future.
Methodology: This research was practical and survey type. Statistical population, all students were studying at Birjand University at the time of the study. Sampling was done based on proportional classification random sampling (370 people). The research tool was a researcher-made questionnaire. The validity of the questionnaire was measured by using the opinions of experts and experts in information science, epistemology and medical sciences, and its reliability was measured using Cronbach's alpha (0.897).
Findings: The findings of the research showed that students used more search engines, foreign social networks and news media to get information about Covid-19 than reliable sources such as official specialized medical websites. Telegram and Instagram were the most used. They paid more attention to news related to covid-19 and preventive behaviors than getting information about treatment methods. The amount of negative and positive consequences of obtaining information about this disease on students was less than expected and among the components of information-seeking behavior, they paid the least attention to information sharing. In the field of aspects related to Covid-19, they paid the most attention to the educational aspect and the least attention to the political aspect.
Conclusion: Information and realizing its value and importance in human life today, leads to the concern of how to access the required information from among the multitude of available information. Information-seeking behavior follows the need for information, which includes activities such as information search, search tools, the type of information sought, search problems, and factors affecting it. Since the need for health information due to the spread of the Covid-19 disease creates concerns. Therefore, it leads to health information-seeking behavior, which includes actions related to searching and finding health-related problems, information about diseases, risk factors, and health promotion (Jalilian et al., 2021). In the course of searching for information, a person may use a manual information system or a computer-based system (Wilson, 2000).
Social media, as a platform that provides a lot of information, including health-related information, has been distinguished from other information systems due to components such as quick and easy access, interactive and comprehensible, and convenience. In the process of health information seeking behavior, the role of social media as a tool for searching for information and its effect on people's behavior is important (Liu, 2020). The types of information about which the search helps to meet the need for information and curiosities in the midst of this pandemic, information such as news related to Covid-19 (the number of patients and deaths), preventive behaviors (washing hands regularly, wearing masks) , vaccination, etc.) and various medical methods and related drugs.
Covid-19 is a respiratory disease caused by the corona virus and spread in late 2019. The Corona pandemic was declared by the World Health Organization as a public health emergency (Jalilian et al., 2021). This epidemic prompted scientists in different disciplines to investigate various issues arising from this phenomenon (Shehata, 2020). Access to health information is essential for any country and this is more important in developing countries where health challenges are more (Ankama et al., 2021). Progress in the prevention of Covid-19 is partially dependent on understanding the process of health information seeking behavior and its tools. To promote effective health knowledge, behavior change must be done at the individual level, and health messages must be accurate, transparent, and comprehensible. Also, be available and appropriate to the cultural environment of the society (Jalilian et al., 2021). Due to the epidemic nature of this disease and its unexpected consequences, the role of people and their information behaviors in fighting and controlling this disease is very important (Ostadi, 2019).
The main variables of the research included: the amount of use of each type of social media, the amount of use of each type of social network, the types of information obtained, the amount of negative and positive consequences of obtaining information about Covid-19, the amount of each From health information seeking behaviors and aspects related to covid 19.
To carry out the research, the researcher-made questionnaire was used as a data collection tool. This questionnaire was compiled in two parts based on the objectives and questions of the research. The first part includes questions related to the objectives of the research, and in the second part, three questions are asked about the personal characteristics of the respondents.
This questionnaire had 42 items and was measured in 7 variables, which are: social media (items 1-9), social networks (items 10-16), types of information obtained (item 17-21), negative consequences of information acquisition (items 22-26), positive consequences of information acquisition (items 27-33), types of health information-seeking behavior (items 34-37) and related dimensions with covid 19 (items 42-38). The mentioned questionnaire was distributed among the statistical population after checking and testing the validity and reliability. In this research, in order to measure the content validity of the questionnaire, the questions of the questionnaire were prepared by studying and reviewing related study sources, and then using the opinions of experts and experts in information science, philology, and medical sciences, they were reviewed and modified.
Out of a total of 224 respondents, that is, 58% of the people were women and 162 of them, equal to 42%, were men. Students in the study field of humanities with 167 people (43%) have the highest frequency among the respondents. After that, engineering science group with 112 people (29 percent), basic science group with 63 people (16 percent) and agricultural science group with 44 people (12 percent) respectively.
The number of respondents in the undergraduate level was the highest with 319 people (83 percent), as well as 47 people (12 percent) in the master's degree and 20 people (5 percent) in the doctoral level.
In the social media variable, the results showed that the average amount of social media use was generally lower than average. In the components of official medical websites, doctors' websites, unofficial websites, internal social networks, Wikipedia and encyclopedias, discussion groups and forums are also less than It was average. According to Zhang and Zhao (2017) and Haider et al. (2009), concern about the quality of information reduces the amount of social media use and consumer participation.
In the variable of social networks, the findings show that the average amount of use of the variable of social networks was generally lower than the average. Due to the filtering of YouTube, Twitter, and Clubhouse platforms, their use was quite logically lower than average. In the components of the Telegram and Instagram platforms, the average amount of use was more than average. The researchers' field observations of the users' use of these networks are consistent with the obtained results, as a result, the use of social networks due to their accessibility and the widely used role of mobile phone technology today is a source of information dissemination and information acquisition. Since the specialized information on websites and official sources is valuable, it is necessary to pay attention to the reason why they are not given much attention, and it should be carefully rooted and investigated.
The search rate of Birjand University students regarding each type of health information about Covid-19, the research indicates that, in general, the search rate in the variable of types of information about Covid-19 was equal to the average. But in the components of news related to Covid-19, preventive behaviors were more than average. Since the purpose of searching users during the Covid-19 pandemic was to deal with the said disease; Therefore, the results refer to the consumption of health information related to the news of Covid-19 and various preventive behaviors, because obtaining health information about each of the information related to Covid-19 is important in the process of managing and controlling this disease.
The rate of negative consequences of acquiring information about Covid-19 was below average. Also, in all components of worry, anxiety, lack of trust in information, confusion and confusion, and cognitive avoidance were also below the average level. What causes worry and anxiety in people is often lack of awareness and lack of ability to manage a crisis. In Nakheizadeh's new research (2019), the level of anxiety caused by covid-19 was high, as Nakheizadeh's study shows, his research is related to the early period of the corona epidemic. What is remarkable at the beginning of the matter, with the indiscriminate spread and the lack of sufficient and correct information about this disease, as well as the lack of a related vaccine, the influx of this amount of anxiety and worry among people can be considered normal. Moreover, the data of the current research was collected after about two years of the corona virus, when the students were in the approximate routine of life before the corona virus, right at the same time as face-to-face education in the university, and this change in the results can be completely logically explained. Justified. Also, the study of Bigdali et al. (2013) also expressed the positive view of users towards health information on the web. Montsi (2020) also stated that even receiving fake information does not affect people's physical or mental health, and its results are completely intangible, which can be roughly generalized to the results of this research and considered consistent.
In the variable of positive outcomes of acquiring information about Covid-19, it was below average. Also, in the components of the ability to recognize the need for information, search skills, the spirit of cooperation and information sharing, and the promotion of critical thinking, it was also below average. Also, in the components of knowledge of information sources and ability to evaluate information sources, it was equal to the average level. As a result, considering that in some components of the skill of recognizing the need for information and the ability to evaluate information sources, their average score was equal to the average level, which indicates that their health literacy is average; Because the results are consistent with the acquisition of their health information sources (social networks), so it is in line with the results of Apok and Ellis.
The average rate of performing various types of information-seeking behavior about Covid-19 was higher than average. Also, in the components of information search, identifying the need for information and changing health and treatment behavior, seeking more information was more than average. In the information sharing component, the average score of this component was equal to the average; Considering that the sources of obtaining health information about this disease are basically the media and social networks. What emerges from the evidence is that following a crisis or problem related to health and feeling the need for related information, people start searching for related sources and if it is noticeable, their health information seeking behavior is an increasing trend. has it. Therefore, the present study is consistent with all previous studies.
The results of the present study show that the average of information acquisition in the variable of information dimensions related to Covid-19 was higher than the average and also in all components, including dimensions related to health, economic, political, social and educational, the average score was higher. It was average. In other words, the findings show the students' concerns about each of the dimensions related to economy, health, politics, social justice, and especially about education and concerns about holding classes, not having the necessary infrastructure in an optimal way. In some people, lack of concentration and anxiety is caused by the situation.
The findings showed that the most sources of obtaining health information for students of Birjand University are search engines, foreign social networks and news media, and they paid less attention to reliable media such as official specialized medical websites. Also, the results point to the important and prominent role of Telegram and Instagram platforms. In addition, what the studied community sought to obtain information about covid-19 was mostly preventive behaviors and news related to covid-19 rather than its treatment methods. Also, the results showed that the health information-seeking behavior of Birjand University students has generally increased during this pandemic; But they have done the behavior of sharing information related to Covid less. Meanwhile, the role of dimensions related to Covid-19, including dimensions related to health, economic, political, social and educational, and obtaining information about each of these dimensions was of great importance for students, and the most important aspect for them was the educational dimension. .
The results showed that women used reliable sources such as official specialized medical websites and news media compared to men, and men used social networks (Telegram, Instagram, Twitter and YouTube) and search engines to get information about Covid. 19 have used. The influence of the role of gender showed that women are more interested in obtaining all kinds of information about this disease, and also paid more attention to the negative consequences of women; After creating negative consequences in women, they sought to obtain information about preventive behaviors. Because a significant relationship has been established between negative consequences and preventive behaviors in past studies. In addition, the role of gender had no effect on the positive outcomes and dimensions related to Covid-19, except for the economic dimension component. The field of study and level of study did not make a significant difference in the research variables. Based on this, it is suggested to hold training courses to improve the quality and awareness of health information literacy in social networks and news media for students of different levels. Also, policy makers and decision makers should pay more attention to providing authentic information on social media for the audience. Social networks and internal messengers should be adapted in the field of providing health information. Future researches can examine the subject of study in other societies and use different research methods to collect data or analyze findings.
Methodology: This research was practical and survey type. Statistical population, all students were studying at Birjand University at the time of the study. Sampling was done based on proportional classification random sampling (370 people). The research tool was a researcher-made questionnaire. The validity of the questionnaire was measured by using the opinions of experts and experts in information science, epistemology and medical sciences, and its reliability was measured using Cronbach's alpha (0.897).
Findings: The findings of the research showed that students used more search engines, foreign social networks and news media to get information about Covid-19 than reliable sources such as official specialized medical websites. Telegram and Instagram were the most used. They paid more attention to news related to covid-19 and preventive behaviors than getting information about treatment methods. The amount of negative and positive consequences of obtaining information about this disease on students was less than expected and among the components of information-seeking behavior, they paid the least attention to information sharing. In the field of aspects related to Covid-19, they paid the most attention to the educational aspect and the least attention to the political aspect.
Conclusion: Information and realizing its value and importance in human life today, leads to the concern of how to access the required information from among the multitude of available information. Information-seeking behavior follows the need for information, which includes activities such as information search, search tools, the type of information sought, search problems, and factors affecting it. Since the need for health information due to the spread of the Covid-19 disease creates concerns. Therefore, it leads to health information-seeking behavior, which includes actions related to searching and finding health-related problems, information about diseases, risk factors, and health promotion (Jalilian et al., 2021). In the course of searching for information, a person may use a manual information system or a computer-based system (Wilson, 2000).
Social media, as a platform that provides a lot of information, including health-related information, has been distinguished from other information systems due to components such as quick and easy access, interactive and comprehensible, and convenience. In the process of health information seeking behavior, the role of social media as a tool for searching for information and its effect on people's behavior is important (Liu, 2020). The types of information about which the search helps to meet the need for information and curiosities in the midst of this pandemic, information such as news related to Covid-19 (the number of patients and deaths), preventive behaviors (washing hands regularly, wearing masks) , vaccination, etc.) and various medical methods and related drugs.
Covid-19 is a respiratory disease caused by the corona virus and spread in late 2019. The Corona pandemic was declared by the World Health Organization as a public health emergency (Jalilian et al., 2021). This epidemic prompted scientists in different disciplines to investigate various issues arising from this phenomenon (Shehata, 2020). Access to health information is essential for any country and this is more important in developing countries where health challenges are more (Ankama et al., 2021). Progress in the prevention of Covid-19 is partially dependent on understanding the process of health information seeking behavior and its tools. To promote effective health knowledge, behavior change must be done at the individual level, and health messages must be accurate, transparent, and comprehensible. Also, be available and appropriate to the cultural environment of the society (Jalilian et al., 2021). Due to the epidemic nature of this disease and its unexpected consequences, the role of people and their information behaviors in fighting and controlling this disease is very important (Ostadi, 2019).
The main variables of the research included: the amount of use of each type of social media, the amount of use of each type of social network, the types of information obtained, the amount of negative and positive consequences of obtaining information about Covid-19, the amount of each From health information seeking behaviors and aspects related to covid 19.
To carry out the research, the researcher-made questionnaire was used as a data collection tool. This questionnaire was compiled in two parts based on the objectives and questions of the research. The first part includes questions related to the objectives of the research, and in the second part, three questions are asked about the personal characteristics of the respondents.
This questionnaire had 42 items and was measured in 7 variables, which are: social media (items 1-9), social networks (items 10-16), types of information obtained (item 17-21), negative consequences of information acquisition (items 22-26), positive consequences of information acquisition (items 27-33), types of health information-seeking behavior (items 34-37) and related dimensions with covid 19 (items 42-38). The mentioned questionnaire was distributed among the statistical population after checking and testing the validity and reliability. In this research, in order to measure the content validity of the questionnaire, the questions of the questionnaire were prepared by studying and reviewing related study sources, and then using the opinions of experts and experts in information science, philology, and medical sciences, they were reviewed and modified.
Out of a total of 224 respondents, that is, 58% of the people were women and 162 of them, equal to 42%, were men. Students in the study field of humanities with 167 people (43%) have the highest frequency among the respondents. After that, engineering science group with 112 people (29 percent), basic science group with 63 people (16 percent) and agricultural science group with 44 people (12 percent) respectively.
The number of respondents in the undergraduate level was the highest with 319 people (83 percent), as well as 47 people (12 percent) in the master's degree and 20 people (5 percent) in the doctoral level.
In the social media variable, the results showed that the average amount of social media use was generally lower than average. In the components of official medical websites, doctors' websites, unofficial websites, internal social networks, Wikipedia and encyclopedias, discussion groups and forums are also less than It was average. According to Zhang and Zhao (2017) and Haider et al. (2009), concern about the quality of information reduces the amount of social media use and consumer participation.
In the variable of social networks, the findings show that the average amount of use of the variable of social networks was generally lower than the average. Due to the filtering of YouTube, Twitter, and Clubhouse platforms, their use was quite logically lower than average. In the components of the Telegram and Instagram platforms, the average amount of use was more than average. The researchers' field observations of the users' use of these networks are consistent with the obtained results, as a result, the use of social networks due to their accessibility and the widely used role of mobile phone technology today is a source of information dissemination and information acquisition. Since the specialized information on websites and official sources is valuable, it is necessary to pay attention to the reason why they are not given much attention, and it should be carefully rooted and investigated.
The search rate of Birjand University students regarding each type of health information about Covid-19, the research indicates that, in general, the search rate in the variable of types of information about Covid-19 was equal to the average. But in the components of news related to Covid-19, preventive behaviors were more than average. Since the purpose of searching users during the Covid-19 pandemic was to deal with the said disease; Therefore, the results refer to the consumption of health information related to the news of Covid-19 and various preventive behaviors, because obtaining health information about each of the information related to Covid-19 is important in the process of managing and controlling this disease.
The rate of negative consequences of acquiring information about Covid-19 was below average. Also, in all components of worry, anxiety, lack of trust in information, confusion and confusion, and cognitive avoidance were also below the average level. What causes worry and anxiety in people is often lack of awareness and lack of ability to manage a crisis. In Nakheizadeh's new research (2019), the level of anxiety caused by covid-19 was high, as Nakheizadeh's study shows, his research is related to the early period of the corona epidemic. What is remarkable at the beginning of the matter, with the indiscriminate spread and the lack of sufficient and correct information about this disease, as well as the lack of a related vaccine, the influx of this amount of anxiety and worry among people can be considered normal. Moreover, the data of the current research was collected after about two years of the corona virus, when the students were in the approximate routine of life before the corona virus, right at the same time as face-to-face education in the university, and this change in the results can be completely logically explained. Justified. Also, the study of Bigdali et al. (2013) also expressed the positive view of users towards health information on the web. Montsi (2020) also stated that even receiving fake information does not affect people's physical or mental health, and its results are completely intangible, which can be roughly generalized to the results of this research and considered consistent.
In the variable of positive outcomes of acquiring information about Covid-19, it was below average. Also, in the components of the ability to recognize the need for information, search skills, the spirit of cooperation and information sharing, and the promotion of critical thinking, it was also below average. Also, in the components of knowledge of information sources and ability to evaluate information sources, it was equal to the average level. As a result, considering that in some components of the skill of recognizing the need for information and the ability to evaluate information sources, their average score was equal to the average level, which indicates that their health literacy is average; Because the results are consistent with the acquisition of their health information sources (social networks), so it is in line with the results of Apok and Ellis.
The average rate of performing various types of information-seeking behavior about Covid-19 was higher than average. Also, in the components of information search, identifying the need for information and changing health and treatment behavior, seeking more information was more than average. In the information sharing component, the average score of this component was equal to the average; Considering that the sources of obtaining health information about this disease are basically the media and social networks. What emerges from the evidence is that following a crisis or problem related to health and feeling the need for related information, people start searching for related sources and if it is noticeable, their health information seeking behavior is an increasing trend. has it. Therefore, the present study is consistent with all previous studies.
The results of the present study show that the average of information acquisition in the variable of information dimensions related to Covid-19 was higher than the average and also in all components, including dimensions related to health, economic, political, social and educational, the average score was higher. It was average. In other words, the findings show the students' concerns about each of the dimensions related to economy, health, politics, social justice, and especially about education and concerns about holding classes, not having the necessary infrastructure in an optimal way. In some people, lack of concentration and anxiety is caused by the situation.
The findings showed that the most sources of obtaining health information for students of Birjand University are search engines, foreign social networks and news media, and they paid less attention to reliable media such as official specialized medical websites. Also, the results point to the important and prominent role of Telegram and Instagram platforms. In addition, what the studied community sought to obtain information about covid-19 was mostly preventive behaviors and news related to covid-19 rather than its treatment methods. Also, the results showed that the health information-seeking behavior of Birjand University students has generally increased during this pandemic; But they have done the behavior of sharing information related to Covid less. Meanwhile, the role of dimensions related to Covid-19, including dimensions related to health, economic, political, social and educational, and obtaining information about each of these dimensions was of great importance for students, and the most important aspect for them was the educational dimension. .
The results showed that women used reliable sources such as official specialized medical websites and news media compared to men, and men used social networks (Telegram, Instagram, Twitter and YouTube) and search engines to get information about Covid. 19 have used. The influence of the role of gender showed that women are more interested in obtaining all kinds of information about this disease, and also paid more attention to the negative consequences of women; After creating negative consequences in women, they sought to obtain information about preventive behaviors. Because a significant relationship has been established between negative consequences and preventive behaviors in past studies. In addition, the role of gender had no effect on the positive outcomes and dimensions related to Covid-19, except for the economic dimension component. The field of study and level of study did not make a significant difference in the research variables. Based on this, it is suggested to hold training courses to improve the quality and awareness of health information literacy in social networks and news media for students of different levels. Also, policy makers and decision makers should pay more attention to providing authentic information on social media for the audience. Social networks and internal messengers should be adapted in the field of providing health information. Future researches can examine the subject of study in other societies and use different research methods to collect data or analyze findings.
Mousa Bamir, Associate Professor Maryam Okhvati,
Volume 10, Issue 3 (11-2023)
Volume 10, Issue 3 (11-2023)
Abstract
Introduction: Information behavior is a term used to describe the ways of human interaction with information, especially information search methods, which is intended to understand the relationship between humans and information. Information behavior refers to the complex patterns of human behavior and mutual interactions when searching for any type of information, which leads to information seeking Information seeking, as an information behavior, is a set of activities that are used to meet information needs, information search, information search method and factors affecting information search, and includes two important aspects, information search and information retrieval, which In it, recognition, evaluation and understanding of users' behavior with information needs and their performance in facing information sources, the method of retrieving and accessing information are taken into consideration. Information seeking is a growing behavior that has enabled individuals and organizations to change their information seeking behaviors to meet their needs and users. Searching for information has been studied for years and various definitions and models have been presented for them, which today, with the increase in the number of sources, the number of information systems, the prevalence of social networks, collaborative research and the increase in digital literacy, increase cooperation. International scientific events, multi-specialization of research, increase of work teams, etc. have led to a change in information behavior. Since the type of information behavior has seen many changes as a result of the interactions of existing information carriers and the effects of technology, and is of great importance in today's world, and so far no research has been conducted in the form of a review of information search behaviors, in The world level has not been done, so it is necessary to have a comprehensive research of information search behaviors, all existing studies should be included in one study in order to get a general impression of information search behaviors and their direction. Based on this, the researchers of this research decided to review the studies related to information seeking behaviors, to determine their direction.
Methodology: In order to examine the topic of the research, a narrative review method has been used. Narrative review is one of the important scientific functions that is used to review detailed and comprehensive topics. In fact, a narrative review creates a bridge between a wide and scattered set of articles on a topic or a reader who does not have enough time and resources to follow them. Since in this research, giving meaning to scattered and read sources does not require the study of individual sources, therefore, narrative review is an appropriate method. In this narrative review study, in order to collect data, keywords related to information search behavior in English such as Information seeking behavior, collaborative information seeking, CIS, collaborative information retrieval, CIR, collaborative search, collaborative information behavior, CIB, individual information behavior and IIB and search for Persian articles using keywords, collaborative information search, CIS, collaborative information retrieval, CIR, collaborative search, collaborative sense, collaborative information behavior, CIB, individual information search, and IIB; In the reliable scientific databases and search engines, Web of Science, Pubmed, google scholar, Google SID, Magiran were examined in the period from 1980 to 2023, which 115 studies were obtained in the initial search and after entering the entry criteria and Exclusion, studies that were generally in the field of information seeking behavior were excluded from the study circle and 12 related studies entered the final stage. Then related studies were summarized in terms of concept and findings and categorized and interpreted in the form of individual and collaborative search behavior.
Findings: After searching and selecting related articles, finally analysis was done on twelve articles. What was extracted from the results of this narrative review study, in the general field of information search behavior, in the 4 main axes of individual search behavior, cooperative search behavior, advantages and disadvantages of individual and cooperative search behavior, and the comparison of these two types of information search behavior are described below. This narrative review study was carried out in order to investigate the direction of information behaviors, the findings of this research generally showed that the studies investigated individual and cooperative information behavior and the difference between these two behaviors and the reasons for the direction of individual search behavior. According to the results of studies, one of the types of information search behavior is individual search behavior. As the findings of the research showed, information behaviors have been studied for years and various definitions and models have been presented for them, but in the early stages, in most of these studies, the emphasis was on individual needs and behaviors. It has also been investigated in some studies. Kolthau, by studying the search behavior of high school students, presented a model for individual search behavior. Ellis also presented a model for individual information seeking behavior, which is the result of studying the information seeking behavior of engineers and researchers of an industrial company, which examined the search behavior from an individual point of view. presented, which paid attention to the individual nature of information search. After studying the researches conducted on the information behaviors of engineers, doctors and lawyers, Laki and his colleagues have presented a model for individual information behavior. Another area investigated in the present study was the investigation of collaborative information behavior. The findings of the research showed that in recent years, many researches have been proposed and investigated in the field of collaborative behavior, and they have investigated the motivating factors and obstacles in the collaborative search behavior. In his last work, Shah has introduced participatory search behavior as an interdisciplinary field that is based on participation, human-computer interaction, networks and social media. In another research, the collaborative search behavior in an exploratory search team has been investigated. In this research, three main factors in the collaborative search behavior were identified, which are: repeated communication between team members, division of work and awareness. Karanakaran, with the cooperation of Reddy, has studied the factors inhibiting cooperative behaviors in organizations by using the findings of previous researches. Another area investigated in this research is the difference between individual and collaborative search behavior. The findings of this research showed that both types of search behavior have obstacles and inhibiting factors. The research findings of Karanakaran and Redi have identified the factors of complexity of information needs, lack of sufficient expertise, dispersion of information sources and lack of access to information sources as the advantages of cooperative information behavior. Some studies have also identified the barriers to cooperative information behavior and the lack of spirit of participation, responsibility, and envy of the progress of others is a serious obstacle to any cooperative activity. Another area investigated by the research is the comparison of these two types of information search behavior. The findings of this research showed that the strengths and motivating factors of collaborative search behavior along with the weaknesses of individual search behavior and other stimuli are among the most important differences of this research. There are two types of information search behavior, which has provided the context for the orientation from individual to collaborative search behavior. Reddy and Jansen observed that two main concepts: (a) collaboration (two or more people working together to search for information) and (b) solving an information need as a group; Also, the important role of communication as the first motivating factors has been one of the most important reasons for the direction towards collaborative search. In another study, Kurankaran and colleagues considered the stimuli and technology of information and communication recovery as one of the main motivating factors in directing towards cooperative behavior. Early search behaviors, most of the research activities focused on individual search, but as a number of researchers have stated, the importance of collaboration in organizations is increasing and collaborative information behavior is increasing, and attention is shifting from focusing on individual search to more research. Focused collaborative search. Although there are different views and different vocabulary in the relationship between individual and collaborative search behavior and clear demarcation between these two types of search behavior is still in the early stages and despite some barriers to collaborative search and some strengths of individual search, but stimuli such as The complex nature of information, dispersion of information, lack of specialization, the role of information retrieval technologies, the importance of collaborative aspects of work, time constraints, targeted information search, meaning understanding, information search troubleshooting, workload sharing, sending diverse questions, communication and interaction. , the complexity of information problems, the interdisciplinary nature of information, understanding the behavior of collaborative information in organizations, in turn, are the starting point and the factor of moving from individual search to collaborative search. The researchers believe that, despite the identification of the direction of information behaviors, there are still gaps, and to know how this process is, one should learn about the existing approaches in the field of information systems design and identify the type of information behaviors based on this.Also, there is an urgent need to understand the conceptual characteristics of cooperative search behavior and its supporting technical methods in cooperative activities, because the main characteristics of cooperative information behavior and the activities that lead to cooperative information behavior are still completely unclear.
Conclusion: Early search behaviors, most of the research activities focused on individual search, but as a number of researchers have stated, the importance of collaboration in organizations is increasing and collaborative information behavior is increasing, and attention is shifting from focusing on individual search to more research. Focused collaborative search. However, there are different views and different terminology on the relationship between individual and collaborative search behavior, and a clear demarcation between these two types of search behavior is still in the early stages. The research findings indicated that despite the barriers and benefits of individual and collaborative information seeking behavior, factors such as the complex nature of information, scattered information, lack of expertise, the role of information retrieval technologies, the importance of collaborative aspects of work, time constraints, targeted information seeking, understanding meaning, motivation for collaboration, workload sharing, diversity of requests, communication and interaction, complexity of information problems, interdisciplinary nature of information, and understanding of collaborative information behavior in organizations are motivating factors leading to a shift from individual to collaborative information seeking behavior. Also, there is an urgent need to understand the conceptual characteristics of cooperative search behavior and its supporting technical methods in cooperative activities, because the main characteristics of cooperative information behavior and the activities that lead to cooperative information behavior are still completely unclear.
Methodology: In order to examine the topic of the research, a narrative review method has been used. Narrative review is one of the important scientific functions that is used to review detailed and comprehensive topics. In fact, a narrative review creates a bridge between a wide and scattered set of articles on a topic or a reader who does not have enough time and resources to follow them. Since in this research, giving meaning to scattered and read sources does not require the study of individual sources, therefore, narrative review is an appropriate method. In this narrative review study, in order to collect data, keywords related to information search behavior in English such as Information seeking behavior, collaborative information seeking, CIS, collaborative information retrieval, CIR, collaborative search, collaborative information behavior, CIB, individual information behavior and IIB and search for Persian articles using keywords, collaborative information search, CIS, collaborative information retrieval, CIR, collaborative search, collaborative sense, collaborative information behavior, CIB, individual information search, and IIB; In the reliable scientific databases and search engines, Web of Science, Pubmed, google scholar, Google SID, Magiran were examined in the period from 1980 to 2023, which 115 studies were obtained in the initial search and after entering the entry criteria and Exclusion, studies that were generally in the field of information seeking behavior were excluded from the study circle and 12 related studies entered the final stage. Then related studies were summarized in terms of concept and findings and categorized and interpreted in the form of individual and collaborative search behavior.
Findings: After searching and selecting related articles, finally analysis was done on twelve articles. What was extracted from the results of this narrative review study, in the general field of information search behavior, in the 4 main axes of individual search behavior, cooperative search behavior, advantages and disadvantages of individual and cooperative search behavior, and the comparison of these two types of information search behavior are described below. This narrative review study was carried out in order to investigate the direction of information behaviors, the findings of this research generally showed that the studies investigated individual and cooperative information behavior and the difference between these two behaviors and the reasons for the direction of individual search behavior. According to the results of studies, one of the types of information search behavior is individual search behavior. As the findings of the research showed, information behaviors have been studied for years and various definitions and models have been presented for them, but in the early stages, in most of these studies, the emphasis was on individual needs and behaviors. It has also been investigated in some studies. Kolthau, by studying the search behavior of high school students, presented a model for individual search behavior. Ellis also presented a model for individual information seeking behavior, which is the result of studying the information seeking behavior of engineers and researchers of an industrial company, which examined the search behavior from an individual point of view. presented, which paid attention to the individual nature of information search. After studying the researches conducted on the information behaviors of engineers, doctors and lawyers, Laki and his colleagues have presented a model for individual information behavior. Another area investigated in the present study was the investigation of collaborative information behavior. The findings of the research showed that in recent years, many researches have been proposed and investigated in the field of collaborative behavior, and they have investigated the motivating factors and obstacles in the collaborative search behavior. In his last work, Shah has introduced participatory search behavior as an interdisciplinary field that is based on participation, human-computer interaction, networks and social media. In another research, the collaborative search behavior in an exploratory search team has been investigated. In this research, three main factors in the collaborative search behavior were identified, which are: repeated communication between team members, division of work and awareness. Karanakaran, with the cooperation of Reddy, has studied the factors inhibiting cooperative behaviors in organizations by using the findings of previous researches. Another area investigated in this research is the difference between individual and collaborative search behavior. The findings of this research showed that both types of search behavior have obstacles and inhibiting factors. The research findings of Karanakaran and Redi have identified the factors of complexity of information needs, lack of sufficient expertise, dispersion of information sources and lack of access to information sources as the advantages of cooperative information behavior. Some studies have also identified the barriers to cooperative information behavior and the lack of spirit of participation, responsibility, and envy of the progress of others is a serious obstacle to any cooperative activity. Another area investigated by the research is the comparison of these two types of information search behavior. The findings of this research showed that the strengths and motivating factors of collaborative search behavior along with the weaknesses of individual search behavior and other stimuli are among the most important differences of this research. There are two types of information search behavior, which has provided the context for the orientation from individual to collaborative search behavior. Reddy and Jansen observed that two main concepts: (a) collaboration (two or more people working together to search for information) and (b) solving an information need as a group; Also, the important role of communication as the first motivating factors has been one of the most important reasons for the direction towards collaborative search. In another study, Kurankaran and colleagues considered the stimuli and technology of information and communication recovery as one of the main motivating factors in directing towards cooperative behavior. Early search behaviors, most of the research activities focused on individual search, but as a number of researchers have stated, the importance of collaboration in organizations is increasing and collaborative information behavior is increasing, and attention is shifting from focusing on individual search to more research. Focused collaborative search. Although there are different views and different vocabulary in the relationship between individual and collaborative search behavior and clear demarcation between these two types of search behavior is still in the early stages and despite some barriers to collaborative search and some strengths of individual search, but stimuli such as The complex nature of information, dispersion of information, lack of specialization, the role of information retrieval technologies, the importance of collaborative aspects of work, time constraints, targeted information search, meaning understanding, information search troubleshooting, workload sharing, sending diverse questions, communication and interaction. , the complexity of information problems, the interdisciplinary nature of information, understanding the behavior of collaborative information in organizations, in turn, are the starting point and the factor of moving from individual search to collaborative search. The researchers believe that, despite the identification of the direction of information behaviors, there are still gaps, and to know how this process is, one should learn about the existing approaches in the field of information systems design and identify the type of information behaviors based on this.Also, there is an urgent need to understand the conceptual characteristics of cooperative search behavior and its supporting technical methods in cooperative activities, because the main characteristics of cooperative information behavior and the activities that lead to cooperative information behavior are still completely unclear.
Conclusion: Early search behaviors, most of the research activities focused on individual search, but as a number of researchers have stated, the importance of collaboration in organizations is increasing and collaborative information behavior is increasing, and attention is shifting from focusing on individual search to more research. Focused collaborative search. However, there are different views and different terminology on the relationship between individual and collaborative search behavior, and a clear demarcation between these two types of search behavior is still in the early stages. The research findings indicated that despite the barriers and benefits of individual and collaborative information seeking behavior, factors such as the complex nature of information, scattered information, lack of expertise, the role of information retrieval technologies, the importance of collaborative aspects of work, time constraints, targeted information seeking, understanding meaning, motivation for collaboration, workload sharing, diversity of requests, communication and interaction, complexity of information problems, interdisciplinary nature of information, and understanding of collaborative information behavior in organizations are motivating factors leading to a shift from individual to collaborative information seeking behavior. Also, there is an urgent need to understand the conceptual characteristics of cooperative search behavior and its supporting technical methods in cooperative activities, because the main characteristics of cooperative information behavior and the activities that lead to cooperative information behavior are still completely unclear.
- Khadije Akar, - Mohammad Reza Kiani, - Mahmood Sangari,
Volume 11, Issue 2 (9-2024)
Volume 11, Issue 2 (9-2024)
Abstract
Abstract
Introduction/Background: The huge volume of data and information circulating in social networks, along with their popularity and widespread use, exposes these networks to numerous security risks. Therefore, nowadays the security and privacy of users has become one of the most important issues in social networks. Many factors affect the security and privacy of users in social networks, among which this research examines the role of individual factors in the behaviors related to the security and privacy of users in social networks.
Methodology: This descriptive survey used a Researcher-made questionnaire on a sample of students of University of Birjand (375 participants). For questionnaire’s validity, the experts’ opinions was used, and Cronbach's alpha was used for questionnaire’s reliability (0.876).
Findings/: The average of users' overall awareness of security and privacy in social networks was significantly less than the optimal level, while the average of users' overall importance of security and privacy in social networks was higher than the optimal level. The amount of behaviors related to individual factors among the respondents was lower than expected. Also, the mean of attack experience variables, successful privacy changes, visit frequency, technological ability and skills, and perceived ease were significantly lower than desired; But the variables of trust in the system, perceived benefit, perceived risk and perceived importance were significantly more than the desired level. Also, the scores of undergraduate students in all variables were higher than those of master's and doctoral students
Results: Although the respondents attached great importance to topics related to security and privacy, their awareness of many of these topics was less than expected. Also, the subjects of this research did not perform the behaviors related to individual factors related to security and privacy in social networks as expected.
Related Websites
Site Keywords
نشریه, Academic Journal, Scientific Article, کلمه شماره یک, کلمه شماره یک, کلمه شماره یک, کلمه شماره یک, کلمه شماره دو, کلمه شماره یک, کلمه دوVote
© 2024 CC BY-NC 4.0 | Human Information Interaction
Designed & Developed by : Yektaweb